Established in 1966, This Week Magazines is the largest glossy magazine in the State, as well as Hawaii’s oldest visitor magazine. This Week Publications is the single largest publisher of Hawaii’s premier visitor magazine targeting the westbound visitor market, with separate editions for Oahu, Maui, Big Island & Kauai and a total annual circulation of more than 4.5 million magazines. The staff is dedicated to producing the most useful visitor publication providing visitors with up-to-date information on dining, shopping, entertainment and activities. Hawaii’s visitors can also find a current listing of events, complete and easy-to-use maps and guides along with great discounts and bargains. This Week is formatted to be user-friendly and is constantly adapting to fit the needs of Hawaii’s first-time and return visitors.

Since 1966 This Week’s staff has been committed to getting our advertisers results. The service and dedication we provide our advertisers will always be at the highest professional level and we will always provide the most useful visitor magazine.

Pick Up/Readership

WESTBOUND VISITOR SURVEY
This Week Magazines has placed first in every readership survey conducted. OmniTrak Group Inc., an independent research company, surveyed the westbound market on Oahu, Maui, Kauai and the Big Island. OmniTrak Group, Inc. has surveyed visitor media periodically for nearly two decades.

2006 U.S. Visitor Statistics Statewide
• Total US mainland visitors - 7.42 million
• Average length of stay - US West: 9.39 days, US East: 10.28 days
• Visitor expenditures - $12 billion
• Average per person per trip spending - US West: $1,480, US East: $1,877
Source: DBEDT website report, State of Hawaii Facts & Figures